Backward Integration

home > backward integration

To support potato flake processing and for a consistent supply of best quality raw materials, Merino has integrated its complete agri operations from tissue culture to food processing.

Tissue Culture Labs for Development and Multiplication of Seeds.

Contract Farming for the harvesting and growing the best variety of potatoes. Merino provides modern agri concepts to the farmers.

CIPC treated Cold Storages for availability of sugar free potatoes all the year round.

Biotech

Merino has put up tissue culture labs at Bhimtal (Uttaranchal) and Hapur (Uttar Pradesh) for the development and multiplication of potato and various other seeds.

Contract farming

For producing select and consistent variety of potatoes, Merino has taken up tissue culture across 2000 acres of land.

Cold chains

Merino has Asia's largest cold storage for potatoes. The storages are CIPC treated to keep the potatoes sugar free.

Potato processing plant

An entire line of automated processing plant machinery has been put up to convert potatoes into dehydrated potato flakes.

Value added mixes

Merino manufactures a wide range of value added premixes of tasty snacks.